The Diet Dew Crew & You Sweepstakes was a thrilling promotional campaign created to reward dedicated Mountain Dew fans with exclusive prizes and unforgettable experiences. Participants could join the Diet Dew Crew by signing up online, engaging in interactive challenges, and earning entries for a chance to win exciting rewards.
The website featured an immersive and competitive experience where users could test their skills by removing lug nuts and refueling a car, aiming for top rankings on the leaderboard—all while celebrating their passion for Diet Mountain Dew.
Developed using HTML, CSS, and JavaScript, the website delivered a seamless, visually striking experience that perfectly embodied Mountain Dew’s bold and high-energy brand. Fully optimized for both desktop and mobile, the sweepstakes successfully boosted brand engagement, enhanced customer loyalty, and increased awareness for Diet Mountain Dew.
